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Ever since it licensed to me there in Journalism by year 97 my professional profile has been evolving much. To that one first degree I have been adding more formation. First one second degree in Publicity and RRPP, soon a MBA specialized in Marketing, and recently a Postgraduate in Universal Accessibility and Design for all, next to prestigious architect Enrique Rovira-Beleta. At present, itself training me in this discipline in the Master in Accessibility for Smart City, distributed by ELEVEN Foundation and the University of Jaén.

My experience and my responsibility been always have related to marketing and the communication. Thus, I have been responsible for teams of journalists, projects and advertising campaigns, campaigns of communication, studies of investigation, development and launching of new products, strategic and commercial plans… The most intense and prolonged stage was the one of director of Marketing of Kukuxumusu, stage that I interrupted when losing the vision definitively.

At the moment, itself learning how to cause that the life of million people is easier and better through the universal accessibility and of the design for all. Also I share my learning and my experience with entrepreneurs, companies and institutions that offer their products and services to the society. Our objective is that the inclusion is a reality. It is a right of million people who deserve themselves to be able to consume with the same opportunities of satisfaction that the rest. And in it Marketing must much contribute.

 

Next, the main landmarks of my CB:

Luis puts in front of a hung screen of the wall in which next to drawn characters who reflect the human diversity, the logo of Inclusive Marketing is seen. The words are read: It thinks. It includes.

Luis Casado, consultant in Accessibility and Universal and creative Design of the project Inclusive Marketing

Continuous formation in accessibility:
- 2015 Attending the Master in Universal Accessibility for Smart City of ELEVEN Foundation and the university of Jaén (specialty in new technologies).
- 2013 - 2014 Postgraduate in Universal Accessibility and Design For All of the UIC (directed by architect Enrique Rovira-Beleta).

As consultant in accessibility:
- 2015 Launching of the blog Inclusivo.com Marketing.
- 2014 Accomplishment of Integral Plans of Accessibility of SEO of Pamplona, Office of Tourism of the government of Navarre and Recorrido of Encierro (as works postgraduate aim).

As marketing director:
- 2004 - 2013 Director of Marketing of Kukuxumusu, the Factory of Drawings.
- 2006 - 2008 Master in MBA Marketing specialty (UNED)

As journalist:
- 2002 - 2004 Technician in Department of Communication of Kukuxumusu.
- 2000 - 2002 Person in charge of the area of contents Web in SPI Virtual Navarre.

In the University: - 1995 - 1999 Publicity and Public Relations (University of Navarre).
- 1993 - 1997 Journalism (University of Navarre).

 

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